route-to-market
Campaign stage control room
Single wallchart for pre-build, live execution, and post-promo learning without fake countdowns.
11-15 days Hybrid studio + store walks Modern trade
Indicative investment: THB 72,000 — confirm with your proposal.
Request information
What we build with you
We design a physical-digital control room: what signals to watch, which photos to collect, and how to log promoter issues without drama. Built for Thailand promo cadence—Songkran spikes, school openings, rainy season shifts.
Feature stack
- Signal ladder for daily standups
- Photo taxonomy for shelf strips
- Promo tracking fields that avoid income claims
- Stakeholder sign-off column (non-legal stamp wording)
- Retro template with blameless prompts
- Distributor comms snippets
- Risk coverage checklist for weather
Outcomes we design for
- Earlier detection of shelf drift
- Cleaner post-promo retros
- Shared visibility for brand + field + retail ops
FAQ
Do you install hardware?
No. We specify low-cost boards and tablet mounts you source locally.
Can we integrate our BI tool?
Yes, if exports are stable CSV; exotic APIs need extra scope.
What is excluded?
We do not run media buying or social listening dashboards.
Experience notes
“Campaign stage control room killed our messy chat threads. Signal ladder is simple enough for night crews.”